I’m a mixed-methods researcher with over 3 years of experience in user experience research and consumer insights, having worked at leading tech entertainment companies such as Dolby and Electronic Arts. I specialize in translating user insights into impactful business strategies and innovative products. In addition to my background in Cognitive Science and Business Administration from UC Berkeley, I recently completed a Master’s in Human-Computer Interaction at University College London, where I expanded my skillset to strategically evaluate not only digital, but also physical and AI-powered products.

Below, you’ll find samples of my work and how I approach business problems from a user-centric perspective.